The digital world is helping to train new professional figures mainly focused on the most modern technologies, be they hardware or software; developers, bloggers, social media managers but also traders, today cannot help but keep up with the times, studying the metrics of social networks, marketing, and search engines.
The most popular type of content of recent times is certainly the video, which on the internet becomes viral thanks to platforms such as Twitch or YouTube.
Precisely with regard to the Google service, many are now trying their hand at the production of videos that generate some interesting income; that of the YouTuber is now a profession in all respects, a real job that is very coveted as you have the opportunity to earn by dealing with the topics that interest you most.
How YouTube Monetization Works
As you probably already know, YouTube is a service acquired by Google several years ago; the Mountain View giant in 2006 did not miss the opportunity to incorporate a very promising company, which at the time was almost exclusively focusing on viral videos and with qualities not even comparable to those that characterize today’s movies.
Also, everyone knows about Google’s business model, which focuses a lot on advertising; watching a video on YouTube or listening to music online you will surely have come across at least once in some announcement, which is obviously the result of a sponsorship agreement between Big G and the companies on duty.
Consequently, it is easy to understand how the more views a video gets on YouTube, the greater the profit of both Google and the proposing channel.
However, there are some requirements to be met in order to make money on YouTube; first of all, it is necessary that the channel in question has about 10 thousand total views of all the videos uploaded, and that the topics it deals with do not violate the company’s policies.
These conditions are met, once the channel is connected to your AdSense account, YouTube will eventually consider joining the partner program.
How much do you earn with YouTube?
Once the operation is explained, it is right to answer the following question: how much does YouTube pay? The answer is not so simple to give, as the revenues also depend on many other factors that do not concern only the number of views or that of subscribers to the channel.
In any case, it is possible to obtain a rough estimate; in general terms, channels that meet all the aforementioned requirements receive compensation ranging from € 0.40 to over € 1.50 per thousand views per video.
If at first glance they may seem derisory figures, it must be said that in this era in which we are all connected to the network it is not so difficult to promote your video (perhaps through the various social networks) and easily reach even 10 thousand views for videos.
If we add to this the average of two videos uploaded every week, then it is easy to realize how interesting the figure that can be reached every month can be.
It should also be noted that joining the partner program is not the only vehicle for earning through YouTube; in fact, there are many YouTubers who sign collaborations with third-party services, which in exchange for a mention in the movies can promise even more interesting earnings than those offered by Google.
For example, if you want to open a technology-themed channel, you may receive various offers from brands in the sector, which can correspond to sums of money, donations or loans of material, or requests for affiliate marketing.